Editorial standards
Content on this site is written for patients, reviewed by a named clinician before publication, and dated. Claims that cannot be supported are removed rather than softened. Where a question has no settled answer, the site says so instead of choosing a side for convenience.
Advertising and promotion
This site does not present medicine or devices by brand name, does not publish prices or discounts, and does not use countdowns, scarcity or outcome guarantees. It is a hospital's educational publication about a concern, and it is written so that a reasonable reader can decide against treatment after reading it.
Marketing claims we refuse
We do not claim that any operation is painless, scarless, permanent or risk-free, that a result will look natural in every patient, or that a technique we happen to offer is superior to the alternatives. We do not describe a non-surgical treatment as equivalent to a lift, and we do not use before-and-after images as evidence.
Patient privacy
No patient photographs, identifying details or case histories are published on this site without documented consent, and the images used to illustrate the guides are editorial artwork rather than depictions of identifiable patients.
Reporting a concern
If you believe something published here is inaccurate, misleading or non-compliant, tell the hospital's administration line. Corrections that are justified are made and the review date is updated.